Bacardi Oakheart Relaunches as Bacardi Spiced Rum
Bacardi Drops "Oakheart" from Its Spiced Rum Brand
A New Era for Bacardi's Spiced Rum Offering
Bacardi, the world's most popular rum brand, is relaunching its spiced rum, Bacardi Oakheart. The new product, simply called Bacardi Spiced Rum, drops the "Oakheart" from its name and features a new recipe that emphasizes smoothness and versatility.
Bacardi Spiced Rum is distilled in Puerto Rico and blended with a blend of spices, including vanilla, cinnamon, and nutmeg. The resulting rum is smooth and well-balanced, with a warm finish.
Bacardi Spiced Rum is perfect for sipping neat, on the rocks, or in cocktails. It can also be used as a mixer in a variety of drinks, such as the Dark & Stormy or the Mojito.
The relaunch of Bacardi Spiced Rum is part of Bacardi's ongoing strategy to refresh its core brands. In recent years, the company has also relaunched its Bacardi Superior and Bacardi Gold rums.
Bacardi Spiced Rum is available now in stores nationwide.
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